NORNG Sokha
AUB
Business, Marketing, Entreprenuership, Leadership, management, educational technology, and behavioral finance
Publications (17)
- Evaluating the influence of Herzberg’s two-factor theory on employee performance: A case study of ACLEDA Bank Plc. and its subsidiaries.Cambodia Journal for Business and Professional Practice · 2026 — Chanpov, Ou
- Determinants of online clothes shopping intention in Phnom Penh city: The adoption of the theory of planned behaviorAUB Research Series · 2025 — Sokan, Heng
- Factors Influencing Customer Satisfaction and Repurchase Intention of Online Food Delivery Service in CambodiaRMUTT Global Business Accounting and Finance Review · 2024 — Dareth VirakBoth; Piriyapada Sunida
- Factors Influencing University Student Decision to Utilize Mobile Banking in Cambodia: An Extension of UTAUT-2 with SERVQUAL and DITJurnal Akuntansi dan Perpajakan · 2024 — Homoly, Hong; Bunteng, Long
- Factors Influencing Customer Loyalty in Commercial Banks: A Case Study of ACLEDA Bank Plc.Cambodia Journal for Business and Professional Practice · 2024 — Pendane, Doung; Phorn, Ngam
- Investigating Factors Influencing Consumers’ Purchase Intention and Decisions towards Bubble Tea in Phnom Penh, CambodiaCambodia Journal for Business and Professional Practice · 2024 — Sambath, Phou; Orvatey, Hann
- The Impact of Leadership Development Dimensions on Job Satisfaction and Job Performance: Evidence from Private Higher Education Institutions in CambodiaSrawung (Journal Of Social Sciences And Humanities) · 2024
- Factors Influencing Behavioral Intention to Purchase Online on Facebook Platform: A Case Study in Phnom Penh CityJournal of ASEAN PLUS Studies · 2023 — Chandara Vorleak; Patamaporn Pongpaibool
- Factors Influencing Behavioral Intention to Purchase Online on Facebook Platform: A Case Study in Phnom Penh CityJournal of ASEAN PLUS Studies · 2023
- Challenges and Opportunities of University-Industry Linkages in the Research Field: A Collaboration between a Higher Education Institution and Commercial BanksAIB Research Series, Volume 3 · 2023
- Factors Hindering University Students to Adopt ACLEDA MobileAUB Research Series · 2022 — Ngam Phorn
- Promoting Research Productivity at Cambodian Higher Education Institution from a Leadership Perspective: The Case Study of ACLEDA Institute of BusinessAIB Research Series, Volume 2 · 2022
- Factors Influencing Mobile Banking Adoption in Cambodia: The Structuring of TAM, DIT, and Trust with TPBAsian Journal of Business Research · 2022
- Factors Inspiring Customers to Use Mobile Banking App: The Adoption of Decomposed Theory of Planned Behavior (DTPB) Model on the Study of ACLEDA Unity ToanChet AppAUB Research Series · 2021 — Tepsopor York; Lundy Sem
- The Analysis of Technology Acceptance Model on the Study of Consumer Attitudes toward the Intention to Adopt Mobile Banking App in CambodiaAUB Research Series · 2021 — Samros Em; Chanthorn Thab
- Consumers’ Attitudes toward Intention to Adopt Mobile Banking: The Adoption of Diffusion of Innovation Theory on the Study of ABA Mobile BankAUB Research Series · 2021 — Sonith Keo; Sothea Seng
- Consumer’s Attitudes toward the Intention to Adopt Mobile Payment System: A Study on Mobile Application of ABA Bank in CambodiaAUB Research Series · 2021 — Sophaktra Yang; Chanthorn Thab